Reece Group

Reece Group

Reece Group

~  Case Study

Flexitrak App UI/UX, a game changer in the Australian HVAC-R industry.

~  Case Study

Flexitrak App UI/UX, a game changer in the Australian HVAC-R industry.

~  Case Study

Flexitrak App UI/UX, a game changer in the Australian HVAC-R industry.

Flexitrak App UI/UX, a game changer in the Australian HVAC-R industry.

Flexitrak App UI/UX, a game changer in the Australian HVAC-R industry.

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Project management
Creative strategy
UI/UX

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Project management
Creative strategy
UI/UX

- - -

Project management
Creative strategy
UI/UX

- - -

Project management
Creative strategy
UI/UX

- - -

Project management
Creative strategy
UI/UX

Reece-Flexitrak-Hero-v2

As a UI/UX Design partner, our team at Relab was given the task to create an experience that caters to the day-to-day needs of Reece HVAC-R customer segments. It is paramount that we produce a tool that can easily become part of their daily practices that ultimately helps them save operational costs, which currently happens to be a common challenge across the business units.

As a UI/UX Design partner, our team at Relab was given the task to create an experience that caters to the day-to-day needs of Reece HVAC-R customer segments. It is paramount that we produce a tool that can easily become part of their daily practices that ultimately helps them save operational costs, which currently happens to be a common challenge across the business units.

As a UI/UX Design partner, our team at Relab was given the task to create an experience that caters to the day-to-day needs of Reece HVAC-R customer segments. It is paramount that we produce a tool that can easily become part of their daily practices that ultimately helps them save operational costs, which currently happens to be a common challenge across the business units.

As a UI/UX Design partner, our team at Relab was given the task to create an experience that caters to the day-to-day needs of Reece HVAC-R customer segments. It is paramount that we produce a tool that can easily become part of their daily practices that ultimately helps them save operational costs, which currently happens to be a common challenge across the business units.

As a UI/UX Design partner, our team at Relab was given the task to create an experience that caters to the day-to-day needs of Reece HVAC-R customer segments. It is paramount that we produce a tool that can easily become part of their daily practices that ultimately helps them save operational costs, which currently happens to be a common challenge across the business units.

Utilising the availability of rich data from Reece Group, Flexitrak – a cylinder management tool – provides a big opportunity for the business to provide even greater service at scale that will make its customers lives easier, where ultimately allows them to be able to save massive costs.

Our approach throughout the project was to remove boundaries between internal Reece and Relab resources. Our teams co-located during the design and development process allowing us to immerse ourselves to the client’s environment. The effective workflow that we are used to are proven to be Agile-friendly, quick and scalable to adapt to the strategic releases of the product.

Despite the limited timeframe, our team was able to allow for a controlled focus group usability testing with real customers. This initiative allowed us to work even better in ensuring end-user focused design. We also put significant effort on user flow and mapping exercises as well as a development of custom interfaces to support the overall product strategy.

The outcomes highlighted from this projects were:

  • MVP requirements delivered on time just under 9 weeks
  • Scope of works delivered successfully on budget
  • 100% satisfaction within the business with reviews from senior management and key stakeholders
  • Successful launch with 280% increase in activity only in the first 10 days.

Utilising the availability of rich data from Reece Group, Flexitrak – a cylinder management tool – provides a big opportunity for the business to provide even greater service at scale that will make its customers lives easier, where ultimately allows them to be able to save massive costs.

Our approach throughout the project was to remove boundaries between internal Reece and Relab resources. Our teams co-located during the design and development process allowing us to immerse ourselves to the client’s environment. The effective workflow that we are used to are proven to be Agile-friendly, quick and scalable to adapt to the strategic releases of the product.

Despite the limited timeframe, our team was able to allow for a controlled focus group usability testing with real customers. This initiative allowed us to work even better in ensuring end-user focused design. We also put significant effort on user flow and mapping exercises as well as a development of custom interfaces to support the overall product strategy.

The outcomes highlighted from this projects were:

  • MVP requirements delivered on time just under 9 weeks
  • Scope of works delivered successfully on budget
  • 100% satisfaction within the business with reviews from senior management and key stakeholders
  • Successful launch with 280% increase in activity only in the first 10 days.

Utilising the availability of rich data from Reece Group, Flexitrak – a cylinder management tool – provides a big opportunity for the business to provide even greater service at scale that will make its customers lives easier, where ultimately allows them to be able to save massive costs.

Our approach throughout the project was to remove boundaries between internal Reece and Relab resources. Our teams co-located during the design and development process allowing us to immerse ourselves to the client’s environment. The effective workflow that we are used to are proven to be Agile-friendly, quick and scalable to adapt to the strategic releases of the product.

Despite the limited timeframe, our team was able to allow for a controlled focus group usability testing with real customers. This initiative allowed us to work even better in ensuring end-user focused design. We also put significant effort on user flow and mapping exercises as well as a development of custom interfaces to support the overall product strategy.

The outcomes highlighted from this projects were:

  • MVP requirements delivered on time just under 9 weeks
  • Scope of works delivered successfully on budget
  • 100% satisfaction within the business with reviews from senior management and key stakeholders
  • Successful launch with 280% increase in activity only in the first 10 days.
RLS2016—Relab-Studios-Website-2018—Desktop-v1.1_02
Content 01 – Mobile

"I reached out to Relab to assist with a common business problem - how to make something complex feel simple? They were amazing to work with, often going out of their way to ensure they understood all elements of the app."



Luisa Bradshaw

Digital Marketing Coordinator, Reece Group

"I reached out to Relab to assist with a common business problem - how to make something complex feel simple? They were amazing to work with, often going out of their way to ensure they understood all elements of the app."

Luisa Bradshaw
Digital Marketing Coordinator, Reece Group

"I reached out to Relab to assist with a common business problem - how to make something complex feel simple? They were amazing to work with, often going out of their way to ensure they understood all elements of the app."

Luisa Bradshaw
Digital Marketing Coordinator, Reece  Group

"I reached out to Relab to assist with a common business problem - how to make something complex feel simple? They were amazing to work with, often going out of their way to ensure they understood all elements of the app."

Luisa Bradshaw
Digital Marketing Coordinator, Reece Group

"I reached out to Relab to assist with a common business problem - how to make something complex feel simple? They were amazing to work with, often going out of their way to ensure they understood all elements of the app."

Luisa Bradshaw
Digital Marketing Coordinator, Reece Group

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A customer obsessed digital design agency

A customer obsessed digital design agency

A customer obsessed digital design agency

A customer obsessed digital design agency

A customer obsessed digital design agency

Suite 1, Level 1
8-10 Shelley Street
Richmond VIC 3121

+613 9529 4291
hello@relab.com.au


Suite 1, Level 1
8-10 Shelley Street
Richmond VIC 3121

+613 9529 4291
hello@relab.com.au


Suite 1, Level 1
8-10 Shelley Street
Richmond VIC 3121

+613 9529 4291
hello@relab.com.au


Suite 1, Level 1
8-10 Shelley Street
Richmond VIC 3121

+61 3 9529 4291
hello@relab.com.au

Suite 1, Level 1
8-10 Shelley Street
Richmond VIC 3121

+61 3 9529 4291
hello@relab.com.au

Copyright © 2018 Relab Studios Pty Ltd.  All rights reserved.

Copyright © 2018 Relab Studios Pty Ltd.  All rights reserved.